Training changes knowledge.

What change behavior it's something else.

Juliana Storani works at the layer where training doesn't reach — and where real change happens.

Have you ever seen a little green bird?

Human and Organizational Development

Family Business Advisory • Executive & Life Coaching • Change Management • Conflict Mediation • Systemic Awareness • Customer Experience • ESG

Programs that do not change behavior

Successions that turn into family conflict

Cultural changes that remain on paper

It's not a lack of training.
It's a lack of access to what truly moves people.

There is a science behind this. And there are people who know how to apply it in an organizational context.

Cardiac coherence isn't a philosophy.
It's measurable physiology.

+400 peer-reviewed studies validate the HeartMath Institute

23%

Stress
cortisol

Measurable stress reduction

41%

Outlet
decision

Faster

38%

Engagement
actual

True Purpose and Belonging

HRV

biofeedback
actual

Data ready to present to the board

Where My Work Applies

6 organizational contexts

Business Family Succession

Structuring and overseeing the succession process in family-owned businesses. I focus on corporate and asset longevity, preparing the next generation to assume leadership roles while ensuring alignment in purpose, governance, and organizational culture.

Leadership Development

A self-development process that expands awareness, strengthens skills, and supports strategic decision-making. Focus on leadership, performance, and results — with attention to the alignment between leadership style, organizational culture, and company purpose.

Conflict Mediation

Impartial action that facilitates dialogue between disagreeing parties, transforming tensions into opportunities for understanding. Focus on building collaborative solutions, preserving relationships and common goals.

Cultural Change

Leading people and teams through organizational transformation processes. Creating strategies that reduce resistance, increase engagement, and ensure sustainable adaptation to change.

Ambidexterity, ESG, and Social Health

Integration of sustainability principles, ethical governance, and social responsibility into business management. Support for leaders and organizations to align purpose, positive impact, and value generation.

JS+HM Program

Program with HeartMath Institute certification that develops heart coherence in teams and leaders. It operates at the physiological level—regulating the autonomic nervous system to improve resilience, cognitive clarity, and emotional regulation. Results are measurable by HRV biofeedback, generating objective indicators presentable to the board.

“This entire process allowed me to understand how fragile we can be and, above all, how much it depends on us to look from the outside in and, through exercises and a lot of discipline, seek changes in habits and routines. I leave much stronger than I entered, as I know myself much better.”

Andre Raeli

Health

“Before starting the coaching process, my company gave me the opportunity to choose from 3 available professionals to conduct the process through an initial exploratory conversation. The connection I had with Juliana was immediate. I strongly identified with her integrated view of life, structured rational thinking, and her incredible ability to present topics with absolute clarity. During the process, I could only confirm all of this. Juliana helped me find my strengths and enhance them, in addition to working very intensely on the necessary adjustments for my development. It was an incredible and super productive experience.”.

Carla Beltran

Vivo Telefônica Brazil

“The coaching process was essential for my professional development and, most importantly, for awakening my awareness of the need for balance and quality of life. In a short time, it was possible to reach a high level of understanding about my responsibilities, priorities, goals, and even my life purpose. Revisiting the time before the process began, I realize that after its completion, I can understand the aspects that needed changes, in terms of promoting self-knowledge and awareness of my professional performance, as well as the importance of self-care. Without a doubt, the coaching process brought an opportunity for transformation in my perception of work and life purpose.

Luciano Tourinho

Health

”When I faced dilemmas and questions about my professional and personal life, I sought coaching and met Ju. To this day, I recall the lessons learned and carry with me a certain lightness that I gained throughout the process. It was a meeting with myself, a rescue of self-esteem, and a great weight lifted off my shoulders when my goals were built and no longer seemed so distant. With great joy, I realized I had achieved them, in a way “without realizing it,” a sign that the process truly transformed me and I genuinely embraced the path I decided to take. I always recommend her with great affection; I am eternally grateful!”

Cristiane Lamastro

Nextel

Main Topics

  • Succession in Family Business - Corporate and Wealth Longevity
  • The Science of Happiness, a Constitutional Right
  • Organizational conflict mediation, decision-making processes
  • Team Coaching and Alignment
  • Ambidexterity and High Performance
  • Communication / NVC - Nonviolent Communication
  • Trust, Collaboration, Ownership, and Psychological Safety
  • ESG, Sustainability, and Corporate Social Responsibility
  • Private Social Investment
  • Diversity, Equity, and Inclusion
  • Systemic Techniques, Family and Organizational Constellations
  • Consciousness Expansion and Mindfulness Techniques

"She who saw the little green bird.

Happy, lighthearted, cheerful

Whoever works with Juliana gives birth to a character.

We awaken an inner avatar that sits on our shoulders, advising us, reminding us of who we are and why we came.

A little bird that presents us with our wings, those that allow us to fly far from what does not concern us and thus transform our story.

At 9 years old, Juliana was gifted a green porcelain bird by her grandfather, which she still keeps today.

According to her, inside each of us, there's one of these waiting to fly, and in what color? GREEN!